Brand identity & brand identity targeting fashion executives
Develop a name, brand identity, poster and website for WWD’s 2012 Fashion Symposium. For 100 years, Women’s Wear Daily (WWD), has been a key media source for senior executives in the global women’s and men’s fashion, retail and beauty communities and the consumer media that cover the market.
The concept was inspired by Gustav Klimt’s The Kiss and explores the role of art as a muse for fashion. The name Vernissage – or varnishing day in French – refers to the day before the opening of an art exhibition traditionally reserved for the artist to varnish the paintings.
The concept was inspired by Gustav Klimt’s The Kiss and explores the role of art as a muse for fashion. The name Vernissage – or varnishing day in French – refers to the day before the opening of an art exhibition traditionally reserved for the artist to varnish the paintings.
